Blog posts by Luke Brason

September 20, 2019

A HISTORY OF BRAKING EXCELLENCE

Account Director

From the legendary Cooper T53 driven by motor racing icon and Formula One World Champion Jack Brabham, to the demands placed on modern vehicles of today, Girling has been synonymous with safety, quality and performance for decades. This is no ordinary automotive brand; it is a brand with a long, proud history – a history which forms the basis for our new film celebrating what Girling’s done best for years.

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September 6, 2019

Ambassadors of adventure

Account Director

We’ve just launched a new film that will spearhead a second phase of our successful Proven Performance campaign for SACHS. The Proven Performance campaign demonstrates the power of SACHS as a brand by showing how it supports the fastest and toughest vehicles as they triumph over challenges in a range of environments.
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The importance of great video content
June 12, 2019

The importance of great video content

Account Director

Whatever your business, your customers demand video content.

In the B2C marketplace, this has been true for some time, but what you may not know is that, as these statistics show, demand is now being matched in the B2B arena:

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LET IT SNOW
December 20, 2018

LET IT SNOW

Account Director

The latest in our series of films for SACHS has now launched, showing that even in extreme winter weather this brand has solutions with proven performance to keep all kinds of vehicles on the move.
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HOW TO GET  YOUR CONTENT SEEN
October 5, 2018

HOW TO GET YOUR CONTENT SEEN

Account Director

Last Friday I joined thousands of fellow agency and digital marketing professionals at Brighton SEO, one of the most highly regarded digital conferences in the UK.
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STORYTELLING THAT SELLS
April 10, 2018

STORYTELLING THAT SELLS

Account Director

I recently attended the B2B Marketing Expo to explore as many marketing trends and case studies as I could. I was particularly interested in video content and video brand marketing… so were most of the other attendees; I had to get to seminars early if I wanted a seat!

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What makes great account management?
February 12, 2018

What makes great account management?

Account Director

Throughout my career there is one thing I have always strived for, and that is simply putting a smile on my client’s face by delivering outstanding work for them. In this regard, whilst it’s been great fun keeping pace with constant technical changes, the ability to understand the root of an issue has remained a constant necessity and the most important skill required in account management.

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Gold 2019

Gold 2019

ZF Aftermarket Superheroes Corporate Film
Corporate Overview
SILVER 2019

SILVER 2019

TRW Original Workshops
Marketing Campaign of the Year - Automotive - Aftermarket
Bronze 2019

Bronze 2019

SACHS Proven Performance
Marketing Campaign of the Year - Automotive - Aftermarket
Bronze 2019

Bronze 2019

LEMFÖRDER Precision Campaign
Marketing Campaign of the Year - Automotive - Aftermarket
Bronze 2019

Bronze 2019

Nuffield Health Local Marketing
Support Team of the Year
Finalist 2018

Finalist 2018

Best Limited Budget campaign
BOGE - Perfect Control campaign
Finalist 2018

Finalist 2018

Best Multichannel campaign
SACHS BMW Motorsport DTM campaign
Winner

Winner

Most Creative Activity By An Agency
Radisson Blu and Park Inn by Radisson
Finalists 2018

Finalists 2018

The Drum RAR Awards
Gold

Gold

Integrated Communication
ZF Aftermarket
Silver

Silver

Product Films: Suppliers
ZF Aftermarket
Finalists 2018

Finalists 2018

Best Commercial Film
SACHS DTM Campaign
Winner

Winner

Best Agency Campaign
InterContinental Hotel
Silver

Silver

Best Brochure
Butlins Events
Gold

Gold

Best Brand Marketing Campaign
Butlins Events
Winner

Winner

Business Processes And Methods
TRW Sales Presenter
Finalist

Finalist

Corporate Advertising
TRW Automotive Aftermarket
Winner

Winner

Best Website
TRW Automotive Aftermarket
Bronze

Bronze

Best B2B Campaign
TRW Automotive Aftermarket
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