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The Royal Veterinary College (RVC), the UK's pre-eminent veterinary school, formed a new department to manage the organisation's considerable estate. RVC approached us to develop a web site for their Estates Department on the strength of the brand we had previously created for it. We built an attractive, usable, and effective web site, which included a sophisticated content management system and document management system.Visit the site: http://estates.rvc.ac.uk
Goodwood asked us to deliver a powerful email solution to broadcast newsletters and promotions to the members of the various parts of their business.
We configured our email solution for them to allows their staff to easily create and broadcast creative and appealing emails to their memembers.
These emails have been incredibly successful, achieving outstanding figures, which can be tracked using the powerful reporting functionality of our email system.
Figures:
LAW Creative has recently launched the Park, Stay & Go website for InterContinental Hotels Group. The site features sixty participating Holiday Inn, Crowne Plaza and Holiday Inn Express hotels and aims to drive revenue through heightened awareness regarding the Park, Stay & Go product.
The site has been fully optimised for organic search and is fully content managed allowing hotels to update their individual pages easily and cost effectively.
Due to the massive opportunity identified by InterContinental Hotels Group, LAW Creative was asked to design and build the site in two weeks which was an extremely fast turnaround for a site of that size. LAW Creative duly delivered on time and on budget.
Visit the Park, Stay and Go Web site: www.parkstayandgo.com
2As part of a brand repositioning programme and to drive interaction with David Lloyd's members, LAW Creative with digital agency Evolving Media have lauched a new site for David Lloyd.The site features a members' area which allows them to book sessions, management tournaments and find suitable sporting partners.David Brosse, head of digital marketing for David Lloyd Leisure, said, the site was designed to improve retention rates and increase conversions. "There was significant room for improvement in serving our key audience in a more effective way," he said. "It was primarily a prospective site but we've added a members area as part of our strategy to interact more with our members." - New Media Age, Nov 2008.
Holiday Inn in undertaking the biggest relaunch in the history of the hospitality industry. Over 3200 hotels in nearly 100 countries will be relaunched by the end of 2010.
The result will be a new Holiday Inn and Holiday Inn Express; fresh, modern and forward thinking, providing a consistent experience and redefining guests' expectations for service and quality in the mid-market hotel segment.
LAW Creative is helping to ensure new brand standards are applied to promotions, POS, digital and advertising materials across the group, in addition to working with Holiday Inn across a number of revenue generating marketing initiatives.
The new Holiday Inn London-Kensington Forum website designed and built by LAW Creative.
This unique boutique hotel, and sister hotel to The Gore, situated in Central London, is uniquely positioned to attract both business and leisure travellers from within the UK and especially from America. An informative and interactive website has been created for the client together with an e-marketing programme to communicate special events, promotions and room availability.Visit the site: http://www.pelhamhotel.co.uk
As part of the new brand and marketing strategy for Polar Speed, LAW Creative designed and developed a fresh and content managed website. The purpose of this site was to not only lift the brand in terms of design, but to convey the vast expertise retained in Polar Speed's business. By adding articles and news relating to thermologistcs within the pharmaecutical, Polar Speed is now able to demonstrate their specialist expertise and infrastructure. Through this Polar Speed's website has become a invaluable part of their marketing channels.
LAW Creative is a marketing and advertising agency | Hertfordshire | London Address: 4 Waterside, Station Road, Harpenden, Hertfordshire, AL5 4US. Tel: 01582 469 300 | Fax: 01582 460 050. Leisure at Work Communications Ltd trading as LAW Creative. Registered in England 3690515. © 2009 LAW Creative. All Rights Reserve.