ECOBAT BATTERY TECHNOLOGIES
For ECOBAT Battery Technologies, Europe’s largest supplier of specialist batteries and part of the world’s largest producer and recycler of lead, we delivered a new brand identity and fully integrated campaign consisting of brand new website, brand film, exhibition materials, targeted emails, brochures and trade press ads.
Europe's Number 1 Battery Specialist
The Power of Partnership
A clear strategy was developed and briefed by our new client, and LAW Creative was tasked in bringing this to life via a fully integrated campaign consisting of brand new website, brand film, exhibition materials, targeted emails, brochures and trade press ads – culminating in a pan-European launch at global automotive exhibition Automechanika, in Frankfurt, Germany.
The premise for the new brand positioning is “The Power of Partnership”, because ECOBAT Battery Technologies make their customers’ business more successful not only through the goods they provide but by the added value they offer in expertise, knowledge and superlative service.
We delivered all marketing materials across seven key European languages to reach key decision-makers throughout the automotive aftermarket industry, ensuring strong, effective and engaging marketing Europe-wide.