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With the growth of the budget hotel sector seeing rapid expansion, LAW Creative developed a toolkit to assist new Express by Holiday Inn properties to launch themselves into the local marketplace.A comprehensive toolkit to address all targets: leisure, business and corporate was developed to drive awareness and more importantly revenue from room occupancy and meeting and event bookings from launch. The brand guidelines were adhered to, ensuring high visibility, brand consistency and personality!
LAW Creative is a marketing and advertising agency | Hertfordshire | London Address: 4 Waterside, Station Road, Harpenden, Hertfordshire, AL5 4US. Tel: 01582 469 300 | Fax: 01582 460 050. Leisure at Work Communications Ltd trading as LAW Creative. Registered in England 3690515. © 2009 LAW Creative. All Rights Reserve.