Blog posts by David Hankinson

MESSAGE IN A BOTTLE
November 27, 2018

MESSAGE IN A BOTTLE

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Ah, the smell of Christmas is in the air. Quite literally – it’s the time when we get bombarded with fabulous commercials with the highest possible production values that assault our senses, with gold and glitter that exude impossible, inconceivable luxury. Yes, it’s fragrance time again.

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THE FUTURE STARTS HERE
September 18, 2018

THE FUTURE STARTS HERE

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From smart appliances to satellites, artificial intelligence to internet culture, the current exhibition The Future Starts Here at the V&A, London, displays over 100 emerging technologies.

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LIFE ON MARS
August 24, 2018

LIFE ON MARS

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There may be life on Mars, we heard this summer, after scientists discovered a liquid water lake on the red planet, but there certainly is life in this campaign for Radisson Hotel Group.

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On Penalties
July 5, 2018

On Penalties

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My favourite book on sport is On Penalties by Andrew Anthony. It was written in 2001, when, after losses in two World Cups and one European Championship, an England defeat on penalties seemed to have become inevitable.

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A perfect football campaign for BOGE
June 19, 2018

A perfect football campaign for BOGE

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As the world is gripped once again by football fever we’ve just launched a campaign in Mexico for BOGE that capitalises on the thrill of the game. But what really makes it a winner is that it also strengthens the brand’s reputation as a shock absorber manufacturer, which, like the world’s greatest players, can deliver perfect control.

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FERRARI: UNDER THE SKIN
January 29, 2018

FERRARI: UNDER THE SKIN

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Great brands truly do get under the skin, and that statement was never truer than when applied to Ferrari by the Design Museum in November as the title of a major exhibition currently running in praise of the brand.

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DESIGNS OF THE YEAR
November 3, 2017

DESIGNS OF THE YEAR

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Now in its 10th year, the Beazley’s Designs Of The Year exhibition brings together over 60 global projects across six categories: Architecture, Digital, Fashion, Graphics, Product and Transport featuring film, virtual reality, audio and objects representing the breadth and variety of this year’s designs.

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SHINE ON
September 4, 2017

SHINE ON

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Visitors to the current V&A exhibition Pink Floyd: Their Mortal Remains enter via an oversized recreation of the black Bedford van that took them from gig to gig in the mid 60’s. The band customised the van with a single white diagonal line that gave it massive standout wherever it went.

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LAW IN POLE POSITION
June 21, 2017

LAW IN POLE POSITION

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Our film work takes us to some pretty exciting places.

This month, we’ve been rolling our cameras on the racetrack for one of our clients. The beautiful sounds of those finely-tuned engines are still ringing in our ears, and we’ll bring them to you when we launch our film, but some of the sights are here for you to enjoy.
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SUMMER’S HERE, AND THE TIME IS RIGHT
June 19, 2017

SUMMER’S HERE, AND THE TIME IS RIGHT

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For getting a great last-minute holiday deal.

With perfect timing, LAW Creative has developed a series of bright, summery window ads for TUI, capturing the attention of customers in need of some well-earned holiday R&R (and some well-earned holiday spends).
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See A Bigger Picture
May 12, 2017

See A Bigger Picture

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It’s appropriate that Tate Britain is currently staging its biggest ever exhibition in celebration of David Hockney, since ‘bigness’ has been a recurring theme of Hockney’s career. The title of arguably Hockney’s most famous work, focussing on a colossal spume of water climbing into the air after an unseen figure has dived into an LA swimming pool, was called was A Bigger Splash.

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THIS WILL BE THE MAKING OF ME
May 11, 2017

THIS WILL BE THE MAKING OF ME

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If you’ve been following the blog you’ll know that I’ve now been upstaged by a figure who’s small but perfectly formed and uncannily like me but who is a product of a new age in marketing. It’s a 3D print of myself created by Backface, a studio that’s refined a 3D printing process to achieve a quality that we at LAW Creative haven’t seen bettered.

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Finalist 2018

Finalist 2018

Best Limited Budget campaign
BOGE - Perfect Control campaign
Finalist 2018

Finalist 2018

Best Multichannel campaign
SACHS BMW Motorsport DTM campaign
Winner

Winner

Most Creative Activity By An Agency
Radisson Blu and Park Inn by Radisson
Finalists 2018

Finalists 2018

The Drum RAR Awards
Gold

Gold

Integrated Communication
ZF Aftermarket
Silver

Silver

Product Films: Suppliers
ZF Aftermarket
Finalists 2018

Finalists 2018

Best Commercial Film
SACHS DTM Campaign
Winner

Winner

Best Agency Campaign
InterContinental Hotel
Silver

Silver

Best Brochure
Butlins Events
Gold

Gold

Best Brand Marketing Campaign
Butlins Events
Winner

Winner

Business Processes And Methods
TRW Sales Presenter
Finalist

Finalist

Corporate Advertising
TRW Automotive Aftermarket
Winner

Winner

Best Website
TRW Automotive Aftermarket
Bronze

Bronze

Best B2B Campaign
TRW Automotive Aftermarket
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