Website Design and Development

Website Design and Development

Web design that makes people click

These days, to get people to click, you need a website that ticks a lot of boxes. Our websites are award-winning – and why we won in the ‘Best website’ category at the European Excellence Awards.

Web development: here’s how we do it

Planning

We’ve built a robust, agile process that works. It all starts with a project plan, where we research and wireframe, mapping out a clear user experience (UX). This helps us to design and develop a hard-working website that balances usability, functionality, design and SEO – meeting your objectives, delivering true ROI and always with your core target audience front of mind.

UX

Good user experience gives you an advantage over the competition and helps you achieve your digital goals and KPIs. It comes from understanding the way people use the web, so it works for, not against, them.

By analysing user data across analytics, heatmaps and user flows, we can ensure your website meets the needs of your target audience… as well as the needs of your business too. With us, the end user comes first. In fact, they’re at the centre of all the work we do. Through UX research and discovery, user journey workshops and information architecture, we plan and plot every element of the user experience for maximum results:

  • Research & Discovery
  • User Journey
  • Information Architecture
  • Rapid Prototyping

Our experienced digital team can help guide and advise you on the real-life qualities and best UX standards to adopt to help ensure that the website is as user friendly as possible.

Design

Good design comes from understanding what our clients want, so we know what to build, or more importantly, what not to build. We create visually stunning websites that not only look good and deliver results but also work and function perfectly across all standard devices. From mobiles and tablets to laptops and desktops, our websites are designed with a focus on making the user experience an easy and enjoyable one.

We believe any agency can make things look good, but we also focus on the effectiveness of the design too. That’s why our digital design process centres around growth-driven design and continuously improving your website even after it’s left the studio.

And, key to everything is how your new site reflects your brand – and how it delivers results. With us on your side, your online presence will tick all the boxes.

Development

Our digital team have a strong knowledge of the best ways to implement your requirements, with an understanding of the capabilities of available web technologies and which are the best to use.

We bring years of experience creating responsive custom-built web development solutions for a wide range of clients and with this we have a wide range of technologies in our armoury – from bespoke built systems, web design and development, web application development and open-source frameworks such as WordPress, Bootstrap and many more.

Great digital experiences are powered by great technology. Our experienced development team builds solutions at the leading edge of tech to keep your digital assets effective, secure and seamlessly integrated – connecting your business to its users in innovative new ways.

We’re dedicated to developing clean, sophisticated, quality code, that focuses on speed and optimisation… so Google will love you as much as your users do.

IHG® Customer Loyalty

Celebrating in style the first birthday of the IHG® business customer loyalty and reward campaign.

IHG<sup>®</sup> Business Rewards